Why do we wear "not sleeping and functioning" as a badge of honor in America? Why is it considered cool and impressive to walk into a breakout session while away on a company retreat and say "We went from the dinner to the club and then to breakfast this morning. I just showered and came down to the meeting." How many times have heard this while away at a conference? Why have truck drivers been embracing the macho idea of being able to drive from New York and California and back without stopping? It starts at an early age. We finish our term papers and go to class in high school without sleeping. We see our parents go without sleep and go to work day in and day out. We go to college and stay out all night and then crash for a few hours and run to class while scarfing down a donut and a cup of coffee to stay awake for the morning lecture.
Living and working on little sleep is seen as a superhero power. It is embraced and bragged about in conference rooms and break rooms across this country every single day.
What cracks me up is the party animal that makes to the gym in the morning and eats organic food and talks about the importance of meditation and an organic diet.
My favorite line of hypocrisy is the weed smoker that talks about how bad it is to eat McDonalds. I have so many friends that smoke weed that they don't grow themselves but they love to talk about how horrible it is for the body to consume McDonalds. The last time I checked the dude selling weed was not selling certified organic weed.
Here is my point: get some sleep and stop thinking that whatever you are doing is healthy and what other people are doing is not healthy. Sleep is important. Eating healthy is important and so is exercise. It is not cool to stay out all night and come in to work on little or no sleep. For those of you that have used cordless drills on the job, it's kind of like running your rechargeable battery until it has no power left and plugging it in for a few minutes and expecting to last another 8 hours and perform at full capacity.
We are not superheroes. We are not robots. We need sleep to recover and heal.
Why do so many of us dislike mattress shopping? The only people that seem to love mattress shopping are kids and young couples that have made the decision to move in together and that it is now time to shop for a mattress. To be fair, they are shopping for a medium to express their physical love for one another. Okay... back to reality. Why do we put mattress shopping right up there with car shopping or going to the dentist?
I had a young couple in the Manhattan mattress store, and the young lady was very frustrated. She could not decide which mattress felt the best. It is a big decision and it's not just about price. You have several things to consider when shopping for a bed as a couple. Is she going to like the bed? Is she going to love the bed? Is he going to like the bed? Is he going to love the bed I love? Is he going to like the bed I love and will I like the bed he loves? Then there is the cost of the bed. One can never ignore the cost because if one person loves the bed and the other person likes the bed, there is the possibility of resentment. I remember this happened in my life with a sofa purchased from Ethan Allen. I loved sofa A, and she loved sofa B. We settled on Sofa B. Both very nice sofas, but it was a compromise and during arguments, I would sit on the couch and think to myself... "Damn. I didn't want this sofa" hahaha
It only happened during arguments, but you get my point. Big purchases can be stressful if one person wakes up with back pain, even if the back pain were caused by not following proper form while at Crossfit in yesterday's WOD. The back pain is going to cause him to say to himself. "Ugh, I wish we would have bought that other mattress."
Okay... I can see this article isn't helping matters much, but hopefully, you get my point: mattress shopping can be stressful. Let's talk about the weirdness of laying down on a bed in front of the strange sales person. As someone that works in a bedding store. I always do my best to sit to the side of customers and leave them alone as much as possible. It is even uncomfortable for me because I know what its like to be on the other end as a customer. I cannot stand going car shopping or furniture shopping. Sometimes those sales people just don't know when to stop talking. I just had a call with a real estate agent the other day, and he literally wouldn't shut up... I had to yell just to get him to stop. People are not excellent listeners, and we all know that most salespeople are often not the best listeners either. What sometimes happens to me is the quiet sales person throws me off guard and I start asking questions just so the customer / salesperson relationship isn't disrupted, and the world doesn't stop rotating because we allowed too much silence to exist.
Organic mattresses can feel expensive. If you compare a mattress to an innerspring bed bought in 1992, it seems expensive. If you compare it to your iPhone or Galaxy S7 and your monthly Verizon or ATT bill, it should look cheap in comparison. Look around at home and in your car. How much did you spend on chargers, headphones, screen protectors, smartphone cases and let us not forget your tablet or laptop? My phone bill is at minimum $720 per year and my monthly home cable tv and internet bill are $169.00, and that's just with HBO and Showtime on demand. No other fees. I spend $2,748 per year on voice, data, and television. Yet 33% of the people that come into the store think mattresses are too expensive. Every three years I spend $8244 on voice, data, and television. That does not include the cost of headphones, chargers, or my next phone upgrade.
Mattress shopping is not the same as going to the dentist. Dental visits are a necessity and no matter what gets done we feel like it cost too much. Nobody wants to go to the dentist unless you are a young lady, and you are getting your teeth whitened for your wedding day. Outside of that, we are afraid of the dentist.
How do we change this phenomenon? What can we do to make the mattress shopping experience better?
If you think finding the right mattress is hard, trying shopping for a pillow. I switch pillows all the time. My bed is covered with a few different types of pillows. I have Ogallala down pillows in Soft and Medium firmness in queen size. I also have 2 king size decorative pillows in Kapok that I love. In my guest room. I have a potpourri of pillows from latex to shredded latex to wool and cotton. I very rarely use them but every once in awhile I will grab one and switch. You might be thinking to yourself. Of course, you have 1 of every pillow because you work for an organic bedding company. Unfortunately, this happened long before The Clean Bedroom was formed. After talking to friends and family and hundreds of customers I now know that I am not alone. Trying to find the right pillow is not easy.
I think people fall into a few main categories when it comes to pillow preferences and pillow consumption.
Go back and forth between a couple different pillows that are on the bed you sleep on
Buy a new pillow every 18-36 months. Pillow du jour is what I like to call it... "man, i wish I could speak french, LOL"
Using the same pillow they had since they were a kid...!
Crazy...! Right! People on this planet have had the same pillow for 20 years! Their pillow has turned into their "security blanket" from childhood! The problem with the 10-25-year-old pillow is that it just cannot be replicated!! It’s like that perfect pair of old jeans or your favorite sweatshirt...! How about that 25-year-old baseball hat that you refuse to throw away! We all have items that we just can't let go of because they feel just right. They do more than just feel right: they have been with us through thick and thin. Let’s be honest: your pillow sees and hears a lot. It sees intimate moments. It sees and feels your tears. It cradles you when you have the flu or you’re exhausted. Your pillow is a very important part of your life.
Don't expect to find the perfect pillow by trying them out in the store. Of course, you must but you need to try a few pillows to get the perfect night’s sleep. I am not just saying this because I want you to buy more pillows. I am saying this because the quality of your sleep is vital to your health and well-being.
We spend more time looking for the perfect pair of sneakers or headphones or smartphone than we do for the perfect pillow. Let’s be clear here! A new smartphone costs $400-$800 and you pay another $720 a year to keep it connected. You buy chargers, headsets, protective cases, screen protectors but when you go look for the perfect pillow you cringe at spending $150 - $200 for a quality pillow.
I know I am biased and I am writing you from an organic bedding website, but even if I were just talking to you over dinner about the importance of quality shoes for running or a healthy diet, it’s important not to overlook where you spend your money and where you need to adjust your priorities.
Nobody is a mattress guru. Nobody is a mattress doctor. The only bedding expert is your body. Spend time on the bed and listen to your body.
Assuming there’s a mattress guru is like saying there is a nutritional guru or weight loss guru. We are all different. We all have to figure out what works best for our bodies and mind. Any competitive athlete will tell you that what works for one does harm to another. Any nutritionist that has been working with bodybuilders or pro athletes knows that what works for Mr. Jones is not going to work for Mr. Smith or Mrs. Davis. There are some givens -- like weigh your food or eat balanced meals -- but everything has to be tailored to the individual.
I know, I know.... it’s not what you wanted to hear. You can't just call me and have me recommend a perfect mattress that will solve all your sleep issues. You cannot call me and wait for me to tell you which mattress you should buy that will get rid of all your aches and pains.
Today a woman called me, looking for a hybrid mattress. She wanted an innerspring bed with latex. On top of this, she wanted an individually pocketed coil innerspring that would work on an adjustable bed foundation. I was eager to know why she wanted this very specific hybrid bed. Of course, she wanted an organic mattress: why else would she have called me? The point I am trying to get to is coming. She said that her physical therapist recommended this type of mattress for her back pain. I told her that I thought she should get at least 2 other opinions. None of the doctors that I know personally would ever recommend and innerspring mattress for an adjustable bed mattress. I am not saying that Duxiana doesn't make an excellent product: what I am going to say is that none of my friends that are doctors have ever slept on an innerspring adjustable bed and or an adjustable latex bed. This fact alone doesn't empower them to make mattress recommendations.
if you are a marathon runner you don't buy your first pair of marathon shoes without trying them out. Not only do you try them out first, you run short distances in them before going the full 26 miles. Even veteran runners and veteran shoe store owners know that every serious runner needs to try out a few pair of shoes before going the distance.
Unfortunately finding the right mattress is no different. You might think you want soft shoes but after you run a few miles and your knees hurt and your back starts to hurt, you realize you need a different level of support underneath your feet. Mattresses are the same. People come in every day, telling me “I want a soft bed,” or “I want a firm bed.” The touch the bed with their hands and look at me and say "this bed is too soft" I always laugh inside... because you would never consider trying food simply by touching it. Yet people think they can tell which bed they like by pushing down on it with their hands.